An editorial communications expert and strategic advisor, she has more than 30 years of experience in Spain’s interior design and design industry. During her career at Hearst Spain, she led some of the country’s most influential titles, including ELLE Decoration, Nuevo Estilo and Micasa, contributing to their evolution into digital and multimedia platforms.
Throughout her career, she has launched initiatives connecting creative talent with industry professionals, including DecorAcción, HotELLE and HOME ELLE Decor. Her extensive knowledge of the sector has also led her to serve as a jury member for awards and projects such as the EDIDA (ELLE Decoration International Design Awards) and RTVE’s DecoMasters.
She currently combines her role as Senior Consultant for Hearst’s Deco Unit with teaching masterclasses at Idequo and creating specialised content. She is also a regular moderator of conferences and panel discussions, acting as a bridge between brands, designers and industry professionals.
